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At a time when most shooters had next to no story at all, Ubisoft utilized the American novelist's work to bring their games to life with compelling narratives.
The tactical gameplay wasn't all that differentiated them though, as both series took inspiration from the work of Tom Clancy. Ubisoft soon found its feet with their Rainbow Six and Ghost Recon series, two shooters with a heavier emphasis on tactical gameplay than the competition. After finding success in the platforming-mascot era of gaming with the limbless hero Rayman, Ubisoft needed to create new IP's to stay relevant, as the Xbox and PS2 generation was shifting focus to more realism-centric and mature games.
